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IRELAND: France’s apparel sector to undergo PEST analysis

DUBLIN: Research and Markets has announced the addition of PEST Analysis - Apparel Sector in France to their offering.

PEST analysis of any industry sector investigates the important factors that are affecting the industry and influencing the companies operating in that sector.

PEST is an acronym for political, economic, social and technological analysis.

Political factors include government policies relating to the industry, tax policies, laws and regulations, trade restrictions and tariffs etc.

The economic factors relate to changes in the wider economy such as economic growth, interest rates, exchange rates and inflation rate, etc.

Social factors often look at the cultural aspects and include health consciousness, population growth rate, age distribution, changes in tastes and buying patterns, etc.

The technological factors relate to the application of new inventions and ideas such as R&D activity, automation, technology incentives and the rate of technological change.

The PEST Analysis is a perfect tool for managers and policy makers; helping them in analyzing the forces that are driving their industry and how these factors will influence their businesses and the whole industry in general.

Source: Agencies • News Courtesy: BharatTextile.com